From bold product close-ups to lifestyle campaigns, our portfolio shows how dynamic visuals help brands stand out and sell more.
CPG Product Photography Services Designed to Keep Your Brand in Focus
Our product photography services create brand stories that spark social engagement, drive e-commerce ROI, and support retail growth. With fast turnarounds, a focus on client experience, and perfectly polished images, we make it simple to get visuals that impress your audience and your team.
We Sharpen Your Brand Story with Every Frame
Photos by Lars is a creative product photography studio based in Syracuse, NY, and Jacksonville, FL. We can travel worldwide to deliver marketing-driven visuals that help food and beverage CPG brands launch campaigns with confidence, strengthen brand presence, and achieve measurable growth.
Why wait weeks when you can have them in days? Our streamlined process delivers polished, campaign-ready photos in just 3 to 5 days, keeping your marketing, product launches, and campaigns right on schedule.
Whether you send your product or have us travel to your location, we make collaboration easy. Join on Zoom, get sneak peeks, or simply trust our pre-production process! We create custom AI mockups so you’ll know exactly what we’re capturing.
Your brand deserves product photography that’s as unique as you are. Every project starts with a custom mood board featuring inspiration photos and AI mockups, ensuring your vision is perfectly aligned before we capture a single shot.
Whether it’s for social media, website, or print ads, there’s always a perfect image waiting for you. We present you with 50 unique photos so you can choose only the shots you love most.
Your time is valuable, so we created a simple client dashboard to keep everything organized. Track project progress, view resources, and see every stage clearly so you always know where things stand.
Every package includes expertly retouched photos that make your products shine. With complementary licensing included, you have the flexibility to use your images across multiple platforms without any additional costs.
Get a spot reserved for your shoot every month with fresh, high-quality visuals. With a retainer, you save money and ensure your brand is always prepared for campaigns and last-minute product launches.
How We Deliver Photos That Convert
1
Discovery Call
We align with your goals and vision to ensure the perfect fit and set a strong foundation for success.
2
Pre-Production
We create a custom shot list and mood board with inspiration photos and AI mockups to align direction before finalizing details to match your vision.
3
Production
This is where the magic happens. You can join virtually or in person as we capture bold, high-impact visuals crafted to showcase your products.
4
Post-Production
Every image goes through high-end retouching to get polished, campaign-ready visuals. Each one is perfected to give you photos that you’ll love!
Hear It From Our Clients
Aidan Turner
Founder, Grater Things, SOLACE Collective
Noah Aznoian
Founder, Entourus
Adam Fazackerley
COO & Co-Founder, Lay-n-Go
News and Insights
Planning Your First Product Shoot: A Simple Checklist for CPG Brands
How Better Product Photos Increase Conversion on Your Website
CPG Product Photography: What It Is and How It’s Different
Hi, I’m Lars!
Photography is more than just a passion for me. It’s how I express creativity and connect with others. I specialize in CPG product photography for food and beverage brands that want to stand out.
With an education in marketing and commercial photography from Syracuse University, I get to combine creativity and strategy to help brands bring their vision to life.
